Blog

Businesses are always tasked with staying on top of trends within their industry. Especially with the challenges companies have faced over the past year, businesses must focus now, more than ever, on which trends will be replaced by new concerns and which will continue to grow in the upcoming year. Below we will take aRead more

After enduring so much unpredictability in 2020, it can be hard to forecast trends, but we have a few ideas. Instagram has unveiled several new features the last few years, most recently: reels. So, what might they focus on in 2021? Here are 7 Instagram trends to look out for:Read more

The holidays are the perfect time to cheerfully connect with your clients; and with 2020 being a challenging year for so many, it is that much more important. We’ve put together a variety of last minute holiday marketing ideas that can easily be executed and will benefit your brand this season.Read more

Black Friday is the unofficial start of the holiday season. Fun Fact: people began calling off work the day after Thanksgiving to get a head start on their seasonal shopping, which caused workplaces to eventually a permanent day off every year.  On this day, and often on Thanksgiving too, stores create a variety of salesRead more

Content is a crucial part of social media marketing for every company. Having plenty of images to share has always been important, but the demand for video has become a key way to increase viewer activity on your social media accounts.Read more

COVID-19 caused a huge shift in the business world because they’ve had to rework how customers shop and purchase products and services in a safe way. This has caused a spike in e-commerce opportunities and established the need to examine user experiences online.Read more

In October of 2013, Snapchat came out with a new feature: Stories. Since then, stories have become one of the most popular ways to use social media, leading to other platforms following suit, like Instagram, Facebook, and even YouTube.Read more

Perhaps one of the most interesting and talked about changes to navigate from COVID-19 is the new restrictions on sporting events. Although select sports leagues are playing again, the maximum number of people allowed to gather at events has created a change in game day culture, especially relating to the food and beverage industry. DespiteRead more

Many of us have been working from home for a while now due to COVID-19 restrictions. Although working from home has its benefits, it also presents challenges in getting your job done. In an attempt to solve this problem, there has been an increase in the number of work from home apps to choose from,Read more

Consumers are often looking to save time and money, and engage with brands, or shop with companies they feel loyalty toward. Businesses have come up with a variety of methods to benefit their brands as well as their customers’ bank accounts, thus creating the rewards and loyalty programs, coupons and discounts, and giveaways we allRead more