Blog

As the new year commences, it is time for businesses to start strategizing their marketing towards the “big football game” coming up. Below are tips and examples on how to do just that!Read more

As 2022 comes to a close, it’s vital for all businesses to know what’s coming in 2023. Here are 6 trends to keep an eye on:Read more

Everyone loves a personal touch – to feel like a brand took extra time to curate something just for them. According to Forbes, 91% of consumers are more likely to shop with brands with content that they find personally interesting and relevant to their needs, which explains why personalized content in marketing has remained suchRead more

As any good business owner is aware, the holidays are a crucial time to connect with shoppers. In fact, in today’s world, holidays have almost become synonymous with shopping. Just think about it. There’s shopping for meals for all the family gatherings, gifts, a tree, Black Friday shopping, Small Business Saturday, and Cyber Monday (justRead more

Rebranding doesn’t just redefine the company’s presence, it also influences the customers’ perception about your products or services by revitalizing the brand and making it appear more relevant to the customers’ needs. Rebranding or launching a new look is a difficult process that a lot of businesses struggle with. Here are some ways we helpedRead more

Instagram has over 1 billion users each month and is one of the most popular social media platforms in the world. With over 38% of users checking their Instagram several times daily, this platform stands as an excellent way to engage with your brand’s audience. It takes a custom strategy to grow your Instagram followersRead more

Brands utilize content marketing to infuse higher rates of customer engagement and satisfaction. Content marketing answers the audiences’ questions, helps build trust, improve conversions, and generate leads. Here are some areas to consider for your brand:Read more

By now, businesses are aware that video content has become a crucial part of any digital marketing strategy. In fact, it is estimated that video content will make up 82% of all internet traffic in 2022. When creating video content, there are a lot of best practices to keep in mind when creating top notchRead more

The influencer market grew 42%, from $9.7 billion in 2020 to $13.8 billion in 2021. It’s projected to reach a $15 billion market by the end of 2022. Needless to say, it’s not going anywhere anytime soon. Below we will discuss how we’ve partnered with influencers to help our clients reach their target audience, increase theirRead more

No one can deny that the importance of online marketing has skyrocketed in the past few years. However, just because the focus has shifted primarily to digital programs, it does not mean that print strategies have become obsolete. In fact, you can combine multiple marketing tactics to create a well-rounded and effective campaign.Read more